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Important Announcement: Memory Price Increases

With the current tragedy unfolding in Japan from the Earthquake last Friday, we are seeing huge increases in the cost of NAND flash memory, which is the memory component in a USB flash drive.  Approximately 50% of the world’s flash memory is produced in Japan, so there is widespread fear of inventory shortages.   This has caused prices to go up overnight 50-60 % across the board, and we are likely to see more price increases as available inventory drops in the market. Luckily the production plants in Japan weren’t directly affected, so we remain hopeful that the situation will be short lived. We are working diligently to minimize the impact of this to our valued distributor partners and we will continue to provide updates as this situation continues to unfold.  Our thoughts and prayers go out to the unfortunate people in Japan who have been so directly affected by this  tragedy.

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